GoBuy - Presentation Site

1. Introducing GoBuy:
GoBuy is a modern and responsive web platform dedicated to pan-African commerce. It directly connects individual buyers and local merchants in a unified, seamless and secure experience.

2. The field observation & problems:
In Africa, a huge share of retail sales takes place through informal channels (WhatsApp statuses, Facebook posts, message loops). This fragmentation causes major friction:

• Tidious search: Buyers must wade through dozens of ephemeral statuses to find tech, fashion or home products.
• Lack of visibility of sellers: Local merchants find it difficult to organize their catalog and manage their inventory efficiently.
• Lack of centralization: No single entry point to compare prices, check the reputation of stores and place orders quickly.

An acquisition landing page optimized for conversion:

• Immersive & attractive Hero: Clear hook highlighting the promise of value and the mobile applications (App Store, Google Play).
• Pillars of reinsurance: Highlighting verified sellers, geographic proximity and order speed.
• Dedicated Sellers Area: Attractive section encouraging merchants to centralize their store and professionalize their activity.
• Absolute Performance & Responsive: Integration with React, Tailwind CSS and Vite for ultra-fast loading time even on 3G/4G mobile connections.

Impact & concrete results:

• 3,200+ Active Sellers listed on the platform.
• 58 Cities covered across the sub-region.
• 120,000+ Retail Orders Made Easy.
• Average satisfaction score of 4.8 / 5 among users.